Lolita Mitter is the Chief Marketing and Operations Officer at Respond.com Inc. She is responsible for all the Respond group’s brands including WiserAdvisor, Indyfin, PaladinRegistry, FinancialAdvisors, RetirementPlanning, RothIRA, etc. With over 25+ years of experience in marketing and communications, Lolita has established a reputation for brand building, consumer communication, and user experience. She is passionate about helping people and guiding them towards achieving a more fulfilling life. Her life and work experiences in this field have taught her many lessons that she likes to share with this audience.